Associate Planning Director

Overview

Brainlabs is a digital media agency passionate about using data and technology to craft marketing strategies that drive real business results for clients. Brainlabs's mission is to become the world's largest independent media agency, known for delivering high performance and accelerating the careers of Brainlabs's team, known as Brainlabbers.

At Brainlabs, Brainlabs prioritize culture. From the beginning, Brainlabs's shared principles have shaped Brainlabs's unique environment. Brainlabs's Culture Code, consisting of 12 principles, reflects Brainlabs's commitment to continuous development and creating a proud workplace where Brainlabbers can thrive.

What you'll do:

• Translate overarching strategies into excellent cross-channel plans that integrate brand and performance solutions.
• Innovate in cross-channel execution and best practices to deliver holistic multi-channel plans through testing and innovation.
• Develop an in-depth, data-driven understanding of clients' consumers, categories, and brands to identify optimal media channels for growth.
• Provide planning insights in pitches and participate as needed.
• Collaborate with strategy, data strategy, and client teams to deliver effective measurement solutions and drive in-flight optimization.

Who Brainlabs're looking for:

• 6+ years of experience in delivering cross-media plans for leading multi-product clients.
• Proven data capabilities with the ability to utilize insights to drive media plans.
• Excellent understanding of online and offline channels.
• Expert knowledge of media planning principles and the ability to translate overarching strategies into specific channel plans.
• A confident and engaging communicator, skilled in pitching and client engagement.
• Strong media budgeting understanding.

How to succeed in this role:

• Embody Brainlabs's culture code every day.
• Become an indispensable planning expert for key clients.
• Deliver timely, detailed channel and cross-channel plans that promote growth.
• Articulate the role of planning in delivering growth through effective testing.
• Receive positive client feedback based on how your plans address their marketing challenges.
• Build a portfolio showcasing case studies of how your work has driven business growth.

What's in it for you:

• Collaborate with an experienced team dedicated to your growth.
• Work across diverse verticals with exposure to various businesses.
• Enjoy 27 days of annual leave plus additional days for charity, caregiving, and life events.
• Gym/wellbeing membership subsidy, tech scheme, and adaptive working options.
• Flexible core hours and free on-site catering.
• Participate in fun office activities and community initiatives.
• Benefit from enhanced maternity and paternity leave, private medical insurance, and an on-site library.

Brainlabs is an equal opportunity workplace, committed to equality for all applicants and employees regardless of various characteristics. If you require accommodations during the application process, please inform Brainlabs.